According to the 2010 Social Media Marketing Industry Report, released in April, the power of social media is growing — growing businesses, and shrinking marketing expenses.

Why are you still waiting to get started with social media marketing (SMM)? I know the answer, based on my many conversations with business owners from all types of industries. The answer is…fear. “Am I doing it right?” “What if I mess up?” How do I know what to talk about?”

As in any industry, the right tools make the job much simpler. So then, here are social media tools that will make your online marketing experience easier: